Are You Capable Of Creating Pro Athlete Kinda Cash?

May 12, 2021

One of my mentors was recently talking about buying an expensive car that her dealer told her is generally purchased by pro athletes. Her point was that we as women too can create pro athlete level income as entrepreneurs. I agree 100%! But...

Then I got to thinking about what I know about pro athletes and how they get to that level. Elite-level athletes get there with incredible amounts of commitment, determination, and discipline.

They rarely coast or rest on past success, they are driven to continual improvement... not out of lack of being good enough, but out of love. Love for their sport, love of pushing the limits, love of mastery. They love spending the time and effort to perfect their craft!

As solopreneurs, we too can create elite-level results in our business and it doesn’t have to require more time or sacrificing our values. It requires asking better questions of ourselves, like”‘how can I create greater value for my...

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This Is Not Your Typical Advice for Growing Sales

May 12, 2021

It’s hard to believe, but simplicity, not complexity is one of the secrets to successfully scaling your business and growing your sales.

I know in our current business hustle culture that’s not what we hear very often. We’re always hearing and seeing all the other things we *should* be adding to the list of stuff we’ll never get to that’s supposed to grow our sales. 

But I’m here to tell you this is bullshit advice! 

When we’re caught up in doing all the things everyone else says we should be doing to market and sell our services, we are getting further and further away from our ideal clients and what we actually enjoy doing and do well.

Before long we’re bogged down in editing podcasts, writing content, recording videos, writing posts...all activities that are not required to meet people and serve them (and make lots of money!).

So, what does it actually mean, in practice to simplify our business? 

It’s...

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How to Smooth Out the Ups and Downs of Business

May 12, 2021

“Gotta get while the getting's good!”

“Make hay while the sun shines!”


We’ve all said these types of things before, thought them, even believe that if we don’t take advantage of all the opportunities that come our way we’re screwed!

Truth is, this kind of thinking has us taking on projects we don’t want, clients we don’t like, running around like chickens without our heads, busting our butts, and hustling until we drop like dead people into bed every night!

And, what if the ‘gettin’ is always good, doesn’t slow down...then what?!

I was coaching a client this week on this very topic. She’s in real estate and has been very busy for a long time. She’s built an amazingly strong business but still feels like she’s got to take every buyer or listing that comes her way...because what if they all go away tomorrow?

Yes, it sounds a little dramatic, but that’s often what our monkey minds want us to...

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How to Believe When You Have No Evidence

May 12, 2021

As I write to you today I'm at cruising altitude on a Southwest flight to Tampa to meet with my coach and mastermind for a couple days of meetings.

Preparing for this trip and two days of meetings has me deep in thought about belief. During our meetings we will be planning out our businesses for the next 4 years and how we're scaling to $1 million in revenue and beyond. Sounds simple enough, eh? Uh, no. It's exhilarating and scary as hell, all rolled into one!

But it's all worthless, pie-in-the-sky, airy-fairy bullshit if I don't believe it's ever going to happen for me. I don't have to believe 100% that I can build a million dollar company, but I do have to believe that it's possible.

I do believe it's possible because I've watched my coach and plenty of other peers do it, so there's that, a teeny-tiny kernel of belief.

I like to think of belief in my ability to build a million dollar business like I think of my ability to take this plane ride and end up in Tampa.

I know it's...

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