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141. The Organized CEO: How to Create Simplicity, Systems & Sanity in Your Business

If your digital life is a mess of open tabs, scattered files, and “where-did-I-put-that” moments… this one’s for you.

In this special guest episode of Doing Business Like a Woman, Melissa is joined by Professional Organizer + Certified Life Coach Tracy Hoth, creator of the Organized Coach Academy and host of the Organized Coach Podcast.

Together, they’re having a candid conversation about what it really takes to create a business that feels manageable, peaceful, and powerful — from the inside out.

Whether you’re neurodiverse, overwhelmed, or just ready to feel like a confident CEO again, this episode will meet you where you are.

You’ll learn:

  • The real cost of disorganization in your business
  • Why we often block new opportunities when we’re buried in chaos
  • How to start building systems (even if you don’t feel like “an organized person”)
  • The simple 5-folder method that can work across your entire business
  • What to do when you feel too overwhelmed to even start

💡 Bonus: Melissa shares exactly how she implemented Tracy’s framework — and how it transformed her time, energy, and capacity.

This conversation is like a warm hug and a tactical strategy session all in one 💗

Timestamps:

00:00 – Welcome + Meet Tracy Hoth
02:00 – How Melissa found Tracy + why this year became her “year of systems”
04:00 – Why many women avoid hiring help when things feel messy
05:30 – What’s really behind disorganization in your business
07:00 – The power of Tracy’s 3-part framework: mindset, systems, computer
08:30 – How mindset blocks about organizing stop our progress
09:30 – The “I should be able to figure this out” trap
11:00 – Tracy’s story: from organizing homes to organizing online businesses
13:00 – The brain dump method Melissa uses when she’s overwhelmed
15:00 – What disorganization is actually costing you
17:00 – From stress to confidence: how organizing shifts your energy
19:00 – One place for ideas, tasks, links, and to-dos
21:00 – Treating organization like a project — not an afterthought
23:00 – How Tracy supports neurodivergent entrepreneurs
25:00 – 3 places to start organizing today
28:00 – Melissa’s Asana + calendar breakdown using the 5-folder method
33:00 – How to maintain an organized business without burning out
36:00 – Final tips for anyone who feels “not naturally organized”

Connect with Tracy:

🌐 Website: https://simplysquaredaway.com/

🔗 LinkedIn: https://www.linkedin.com/in/tracyhoth/

📸 Instagram: https://www.instagram.com/tracyhoth 

📘 Facebook: https://www.facebook.com/SimplySquaredAway/

Stay Connected:

📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt

💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast

🌐 Website: https://www.melissamkellogg.com/

🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/

📸 Instagram: https://www.instagram.com/melissa_m_kellogg/

📘 Facebook: https://www.facebook.com/BusinessAcademy4Women 

Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.

Subscribe to the podcast + download each episode on AppleSpotify, or Google Podcasts.

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